Hi everyone!

As part of my photography course, I have to track my development on a blog. The posts from September 2011 until January 2012 are part of a module called Project Management, for which I was required to work in a group of eight students to create an exhibition. The blog followed every step we took in order to create a successful gallery. The blog posts starting from September 2012 follow my final year on the course. I'll be documenting my research and analysis of my final year projects, as well as include notes of my Professional Practice unit - which prepares us for a range of post graduate options. Finally it also looks at a project called New Creatives, where I'll be working alongside an artists to help college students get more involved with art.

Thursday, October 20, 2011


Today we had to present what we have done up until now to our lectures. It was a marked presentation so we had about 3 meetings (2 in one day!) to sort out the presentation and what everyone was going to say.

The presentation started off with introducing our idea of artea and why we wanted to have this approach. This was followed by the many logo's we came up with and after that a general introduction to all the venues we had been looking at. From them on it started to get more specific. Adam spoke about Ultraviolet and mentioned where it was located and the size of it. I then added that I spoke to the venue next door about perhaps renting that as well. Laura had drawn up a floor plan of the space so she had a little chat about what would go where.

The next slide was about the tea ladies. Hannah had been in contact with a small little tea shop on Albert Road, she absolutely loves it there so decided to go in and ask the owner whether they could cater at our exhibition. They were very willing and told her that they would supply the tea for free and have the cakes paid for. This is how they would be making their profit so they didn't need any money from us! We assured them that we would promote their business both on our website as well as at the gallery itself.

Then it was my turn. I spoke about the leaflet designs as well as the companies I have contacted about printing. I explained that we wanted to have quite simple leaflets that are easy to understand. Tom and Kate also made leaflets and added a QR code. This basically means that if you have a smart phone you can scan in the QR code and it will take you directly to the artea website.

The following slide was by Naomi. She had contacted 17 companies that could possibly help us with our exhibition. One of them was Tesco, they said that they would give us free teas and cakes! We would only have the tea ladies in for one day so Tesco would help us out for the other 2 days. She also heard back from a photography magazine (www.ephotozine.com) who let us have our poster advertised in their online magazine! Another company she heard back from was blurb. They are willing to give us 25% off on all photobooks. This will definitely come in handy seeing as we are printing portfolios!

The slide after that was mine again. This one was about advertising. It basically stated that we will get an advertisement in a photography magazine. It also had future ideas such as talking to the first and third years to see whether they would be interested to come and view our show. We are going to distribute our leaflets in as many places as we can. We are currently thinking of having a few leaflets in Eldon, standing outside in Commercial Road and handing people leaflets as well as handing leaflets out at train stations. We want to hang up posters in Eldon and other University buildings, as well as hang them up in some shops (if we can get permission) and hang them in Ultraviolet before the opening day (if possible). Another important aspect of advertising is business cards. We want to get them both for artea and for ourselves. If people want to contact us after the show has finished they could get our details on the business card! We are also getting pens (mentioned in an earlier post) and we are thinking of also getting "tea-shirts" which we would wear when distributing the leaflets and on the day itself.

Another important thing to consider is fundraising. We haven't manage to earn any money yet but we have got some things lined up. Hannah has contacted the student union and asked whether we could have a bakesale there. They said it would be fine if we get a hygiene certificate. We are also going to have a pub quiz at the Fawcett inn. Hannah has also spoken to them and they are very willing. They want to turn that pub into more of a student pub and are therefore very eager to help us. The pub quiz would be £1 to enter and will have a whole range of questions. The team who wins will obviously get a prize but we haven't decided on what yet.

Tom finished off the presentation by talking about the website: www.arteaphotography.net. He explained what would be on the website and thoroughly went through all the sections the website includes.

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